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Join date: Sep 25, 2018
Posts (313)
Dec 19, 2024 ∙ 5 min
Branding & Sports: Creating a Strong Brand Identity for Sporting Events
It's often stated that traditional sports are the ones that define us, but what about the lessons from action sports?
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Dec 19, 2024 ∙ 3 min
Driving the EV Forward_ 3 Brand Strategies from China's Newest Players
A category in transformation. Products that keep advancing. New meanings emerging.
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Dec 18, 2024 ∙ 5 min
Visual Hammer
When my dad, Al Ries, wrote “Positioning: The Battle for Your Mind” in 1981, he overlooked one important idea. The visual.
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Branders Magazine
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