When the author was a young man, those a generation older told him that his demographic could effect positive change. Yet here we are, decades later, and Jack Yan questions whether that has come to pass—and he has equal concerns about the generation to come.
When 16-year-old Greta Thunberg inspired others to protest about climate change, you’d think her generation, when they reach adulthood, will be wiser than us and save the planet from our misdeeds. I’ve no doubt many will act and make positive, sustained change.
It wasn’t long ago when middle-aged people looked to my generation, internet-savvy, globalist in outlook, and felt we were the ones who might usher in a more environmentally friendly political scene.
We were told in the 1980s that there’d be a convergence of tastes globally. We were supposedly a generation so wised up to advertising that we had an instinctive ‘BS filter’.
Here we are with still the same political parties dominating in the west, no real convergence, and Big Tech happy to divide us through...
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By Jack Yan
Co-chair, Medinge Group and CEO, Jack Yan & Associates. First digital typeface designer in New Zealand, and created the country’s first online fashion magazine, Lucire. He joined Medinge Group in 2002.