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Branders Magazine
Jan 23, 20202 min read
Branding: Creating Powerful Connections
Connecting with your customers is the key to create the strongest brand The goal of Branding is to create powerful connections but most...
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Branders Magazine
Nov 19, 20192 min read
Debbie Millman: And nevertheless, she persisted.
Interview by Alina Wheeler If any, what challenges have you experienced as branding woman during your overall career? When I started in...
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Branders Magazine
Nov 19, 20192 min read
LISTEN UP! Sonic Branding is Sound Business
Building, learning, and leading the way to a successful global sonic branding firm. Taking risks, pushing the boundaries, and turning...
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Branders Magazine
Nov 8, 20193 min read
Goodbye CMO from yesterday and today
The ways in which brands communicate changed. Marketing changed; branding changed; strategic partners and their roles have changed. The...
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Branders Magazine
Nov 5, 20191 min read
Facebook is introducing their New Company Brand
Facebook started as a single app. Now, 15 years later, they offer a suite of products that help people connect to their friends and...
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Branders Magazine
Sep 23, 20192 min read
Place Branding: from advertising campaigns to public space experience.
It is not uncommon to find different definitions of branding, some more correct than others. This is the onus of becoming a fashionable...
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Branders Magazine
Jul 24, 20191 min read
Story: an ancient medium for modern times
During workshop warm-ups, we’re often asked to tell two truths and a lie. My favorite truth that sounds like a lie is that when my...
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