Just one year ago we were engaged in conversations over what the future “new normal” would look like. It seems long ago. We have entered...

This salon in book form features text from Millman’s conversations with the world’s most creative minds, thought leaders, and...

The best keywords for the next wave of successful travel and hospitality branding are conscience, collaboration, and community. Let me...

There are over 600 hotels in New York City. That’s 121,000 hotel rooms by some estimates.Most are unremarkable. Some are historic. Then...

The convergence of ultra-convenience with positive impact will revolutionize packaging design for the hospitality industry. Hospitality...

The new purchase choice of products is mainly made on the phone screen and modified the traditional branding postulates, such as brand...

Brand strategy is business strategy, and that thinking can save the restaurant industry 2020 absolutely shook the ground of the...

With increased pressure on food and drink companies, the effectiveness of their brand design has never been so important. Great branding...

Beer and its branding are moving to a new space where innovation, concepts and missions are re-defining industry traditions. Quick, name...

The companies we work for and the experiences we have define our perspective and help shape our approach as we continue the journey...

Today I share with you a few branding lessons learned throughout my time in the trenches within the hospitality/F&B world. For more than...

Political Polarization and Pandemic Modifies View of Patriotism and Brands Brand Keys annual survey of iconic American brands has...

Conversation with Qnola founder, Danielle Copperman & Tom Maurice, owner and creative director at Sunhouse | Interview by Aimee Rivers...

When I first considered ‘Branding in a new landscape’ I have to admit I struggled. A ‘new landscape’; what does that even mean? Well, it...

“We tell ourselves stories in order to live,” observed Joan Didion. The power of storytelling is what keeps brands alive, too. Yet, while...

In new world order and the current landscape, the new role of branding is to make customers happy and successful What is Branding for...

Situational Analysis: How many times has it occurred that we see a sign in a certain location, but we are left with a confusing message?...

I ended up taking a few weeks off in December to recalibrate and focus which has left me energized and ready to tackle a new year helping...

As we embark on 2021, we still do not know when this pandemic period will end. Today, “normal” means a world of constant change and...

With such a strong link between creativity and financial performance, the more creative the brand, the more they win hearts and minds,...