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50 Years Later, Still The Most Relevant Global Design Organization
- Branders Magazine
- Nov 30, 2023
- 1 min read
They’ve been shaping culture since the 1970s
Ciao Friends,
What does it take to remain relevant after 50 years? Firstly, it takes a robust membership of global creatives who have made a commitment to shaping culture one pixel and activation at a time.
It also takes a visionary leader who not only understands the craft of design but also understands the role it plays in society.
Meet Cybelle Jones, CEO of SEGD, The Society of Experiential Graphic Designers
And my conversation with her was equally inspiring as it was thought-provoking.
What did we talk about?
✖︎ What it took to pull off a rebranding of a 50-year-old design organization where every member is equipped with opinions and advice
✖︎ How the brand evolution came to life on the web, in person, and what the future holds for the organization
✖︎ The importance of experiential design as it relates to building brands, connecting with diverse audiences, and the role technology plays in bringing it all together.
Cheers to a great week, Branders, and thanks for all the support.
Happy listening!
✌️ Steven & The Branders Magazine crew
P.S. Don’t forget to subscribe to the magazine which is now FREE for everyone.
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I appreciate the depth of research and clarity in your writing. Your article is incredibly insightful and thought-provoking. merge fellas
Muy buen artículo. Se nota la pasión por compartir conocimientos y herramientas que realmente ayudan a la comunidad creativa. El generador de prompts parece una excelente opción para experimentar con estilos únicos y crear diseños llamativos. Incluso una temática de resultado loteria podría convertirse en una colección fantástica de stickers. ¡Felicitaciones por el contenido!
Wow, 50 years of shaping culture is no small feat! I'm curious, how has SEGD managed to stay ahead of the curve in the ever-evolving design world? It's fascinating to hear about Cybelle Jones' leadership in this journey. The password game is a great way to keep the conversation going!
It’s also interesting to see how long-term creative communities evolve in different fields. Even in gaming culture like fnaf, a strong core concept combined with continuous reinterpretation by fans helps keep the franchise relevant for many years.
kart bros is an easy-to-use online racing platform where anyone can join thrilling races without ever having to leave their house. Players will have lots of chances to show off their driving abilities, plan ahead, and earn good scores in this game because it combines exciting and competitive aspects with diverse tracks and difficult obstacles. Regardless of the race, it's a cheap way to have fun and spend time with friends.