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Branders Magazine
Dec 21, 20234 min read
Growing Pains No More: Proven Strategies for Exponential Growth
Business growth is essential for the long-term success and sustainability of any organization. To achieve this, it's crucial to explore...
63 views11 comments
Branders Magazine
Nov 30, 20231 min read
50 Years Later, Still The Most Relevant Global Design Organization
They’ve been shaping culture since the 1970s Ciao Friends, What does it take to remain relevant after 50 years? Firstly, it takes a...
112 views9 comments
Branders Magazine
Nov 29, 20233 min read
Unlocking Fashion’s Future: Token-Gated Communities Redefining Footwear Brand
By Unnikrishna M Damodaran, Digital Content & Design Specialist The collaboration between Nike and RTFKT, as showcased by the debut of...
155 views25 comments
Branders Magazine
Nov 15, 20233 min read
Embrace sustainability or prepare to be irrelevant
Brands are waking up to the fact sustainability is going to be essential to stay relevant and attract the modern consumer. By Alex...
52 views8 comments
Branders Magazine
Nov 15, 20235 min read
Beware the Greenwash Monster: Rethinking Sustainability Messaging in Brand Strategy
In an era where environmental consciousness is on the rise and consumers are increasingly
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Branders Magazine
Nov 15, 20233 min read
Protagonist Brands: Developing a Genuine Gender Equality Narrative
Gender equality is more than just a global goal the UN sets; it represents a transformative social perspective. By Maria Brasil, Founder...
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Branders Magazine
Nov 15, 20234 min read
The Controversial Dilemma between Sincerity & Wokeism
In a world guided by stories rather than facts, building a sustainable brand would require more sincerity than wokeism.
59 views0 comments
Branders Magazine
Nov 9, 20231 min read
How Small Data Helps to Create Disruptive Brands
Small data implication for creating disruptive and relevant brand and advertising campaigns 🎙️ Exciting News for Branders Magazine...
41 views3 comments
Branders Magazine
Nov 7, 20234 min read
Sustainability Needs to Become an Emotion.
Can we transform a threat into an engaging quest? The EU has a grand vision for a green future, but it has not yet captured the hearts of...
115 views8 comments
Branders Magazine
Nov 7, 20234 min read
Beyond Greenwashing: Mastering Sustainable Branding
In today’s increasingly conscious consumer landscape, the concept of sustainability has shifted from a buzzword to a critical factor that...
56 views2 comments
Branders Magazine
Nov 7, 20234 min read
How Sustainable Packaging Can Impact Brand Image
When it comes to a consumer’s experience with a brand, its packaging is the first moment of truth. By Sarah Stieby, Fresh-Lock® Marketing...
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Branders Magazine
Nov 7, 20234 min read
Innovation: A Cautionary Tale of the Fashion Industry
Innovation is everything. It is the most significant way any business creates value, the heartbeat of our global economy, and what drives...
133 views0 comments
Branders Magazine
Oct 26, 20231 min read
Rebranding Secrets the Pros Know
18 Unicorns, 16 Clients Aquired, and $5.1B Raised Ciao Friends, Riddle me this. What’s the 1 activity that can take your brand from bland...
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Branders Magazine
Oct 18, 20233 min read
Navigating the Brand Evolution: Rebrand vs. Repositioning – A Strategic Choice
In today's corporate world, branding agencies' services have gained significant prominence as businesses strive to adapt to ever-evolving...
111 views0 comments
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